Why Snapchat is better:

Instagram lacks in the areas where Snapchat thrives. For example, filters or geotags are not available on Instagram stories, whereas they are prominent on Snapchat. Furthermore, Instagram is not inexperienced when it comes to copying other social networks: In June 2013, three years prior to the release of stories, Instagram allowed their users to post short video clips, a feature that is specific to Vine. Just months after, in December, direct messaging was released. Sound familiar? Twitter has parented this feature since its initial release ten years ago.  

Regardless, Snap stories still have more benefits than Instagram stories. To begin, Snapchat is raw. The photos or videos are taken on the spot, and can only be edited to a certain extent. Even with Snapchat’s new feature, Memories, users still know when the photo or video was taken and where it was uploaded from. Similarly, the level of confidentiality and intimacy on Snapchat is much higher than any other network’s. Not only can the 31 characters allowed in the image be used as a way of broadcasting, but also as a means of private communication. The ability to choose who can or cannot see a story broadens the social capacity of the network, making it perfect for several different purposes.

Furthermore, because the whole purpose of Snapchat revolves around vanishing images, the disappearance feature makes sense—for Snapchat. As for Instagram, this feature epitomizes the opposite of what Instagram represents: pictures that will last a lifetime.